Apple: Switch to Safari (From Chrome)

Safari succeeds where Chrome trails.

Safari offers up to 5 hours more video streaming on your Mac compared with Chrome.1

Chrome doesn’t remember which distractions you want to keep hidden.2

Chrome lets more third-party trackers follow you across the web and collect and sell your data to advertisers.

Safari is up to 35% faster than Chrome when loading frequently visited sites on Mac.3

Safari vs. Chrome

Feature

Safari

Chrome

Faster page loads on frequently visited sites when browsing on Mac3

Yes

No

All-day video streaming on Mac with a single charge1

Yes

No

Better rendering performance of animated content4

Yes

No

Quicker JavaScript performance on advanced web apps4

Yes

No

Blocks third-party cookies from tracking you by default

Yes

No

Fights tracking with machine learning

Yes

No

Blocks known trackers in Private Browsing

Yes

No

Lets you hide annoying distractions and remembers your preferences2

Yes

No

4K HDR video playback on Mac for YouTube, Netflix, and Apple TV5

Yes

No

Performance

Staying power, built in.

Safari lets you stream video all day on a single charge on Mac. That gives you up to 5 hours more playback compared with Chrome.1

Built for Apple.

Safari is designed to run on your Apple devices. It’s geared to get the most out of your battery life and deliver long-lasting power.

4K video streaming.

See your favorite shows and films in their best light. Safari supports in-browser 4K HDR video playback on your Mac for YouTube, Netflix, and Apple TV.5 And it runs efficiently for longer battery life.

The world’s fastest browser.6

Plus, Safari is up to 35% faster than Chrome when loading frequently visited websites on your Mac.3

Privacy + Security

What happens in Safari stays in Safari.

Built‑in protections like Intelligent Tracking Prevention are designed to help stop data‑collection companies from watching and profiling you based on your browsing activity.

Password monitoring and authentication.

Your passwords can be securely saved in Safari, and easily autofilled using Touch ID or Face ID. If your passwords are compromised in a third-party data leak, Safari will alert you.

Passwords are so passé.

Safari offers passkeys, which make signing in easier and more secure. Passkeys are end‑to‑end encrypted and never stored in the cloud, helping to keep you safe from phishing and data leaks.

Secure payments.

When you make a payment using Apple Pay, merchants never see your credit card number, reducing exposure to fraud.

Smart Tools

Stay in the flow, and in the know.

With Distraction Control you can tap to hide any element on a page that’s bothering you. Safari remembers your choice the next time you visit and hides the items again until you choose to see them.2

Reader Mode.

Removes things like navigation menus, pop-ups, and other unnecessary distractions, leaving only the content you came to enjoy.

Notify Me.

With Apple Intelligence, Safari can periodically check a web page for updates and notify you so you can take action — like price changes or item availability.7

Organize by topic.

Safari uses Apple Intelligence to analyze web pages and organize your tabs by topic. As you browse, Safari continues to add new tabs to existing topics, keeping everything neat and tidy.7

Same browser. Different you.

Safari Profiles allow you to create separate profiles, like Personal and Work. Activities like browsing history, Tab Groups, and favorites are separated and saved in each of your profiles.

Pick up where you left off.

Safari works seamlessly across your Apple devices, automatically syncing your passwords, bookmarks, history, tabs, and more. Safari treats them as a single, continuous experience, rather than separate browsers.

Switching to Safari is easy.

Mac

iPhone and iPad

Step 1

Open System Settings on your Mac.8

Step 2

Click Desktop & Dock in the sidebar.8

Step 3

Scroll to “Default web browser” and select Safari from the pop-up menu.8

Step 1

Open the Settings app, tap Apps, and then tap Safari.

Switching to Safari is easy.

iPhone and iPad

Mac

Step 1

Open the Settings app, tap Apps, and then tap Safari.

Step 1

Open System Settings on your Mac.8

Step 2

Click Desktop & Dock in the sidebar.8

Step 3

Scroll to “Default web browser” and select Safari from the pop-up menu.8

Questions? Answers.

Expand all Collapse all accordion items

Is Safari better than Chrome?

Safari outperforms Chrome in speed, battery life, and privacy. Safari on Mac is up to 35% faster at loading frequently visited websites, while offering up to 5 hours more video streaming on a single charge.1,3 It also comes with built-in privacy protections that Chrome doesn’t match by default.

Yes, Safari helps block third-party cookies by default and uses Intelligent Tracking Prevention to help stop companies from profiling your browsing activity. Chrome doesn’t block third-party cookies, allowing them to follow you across the web and collect your data for advertisers.

Strong security protections in Safari help keep you safe. Safari notifies you when it encounters suspicious websites and prevents them from loading. Because it loads each web page in a separate process, any harmful code is always confined to a single browser tab so it won’t crash the entire application or access your data. And Safari automatically upgrades sites from HTTP to the more secure HTTPS when available.

Yes, Safari securely saves your passwords and lets you autofill them using Touch ID or Face ID. If any of your saved passwords are found in a third-party data leak, Safari will notify you so you can update them.

Yes, Safari syncs your tabs, history, bookmarks, and more across all your Apple devices, so you can pick up right where you left off. You can see them on the Start Page under iCloud Tabs.

Yes, Safari makes it easy to import your bookmarks and saved passwords from Chrome. On Mac, you can automatically import them when you first start using Safari, or you can add them manually at a later time. On iPhone, you can import them in the Settings app with just a few taps.

Safari is available on macOS, iOS, and iPadOS. With iCloud for Windows, you can install an extension that syncs your bookmarks from another browser with Safari on your Apple devices.

Safari offers built-in web page translation on supported devices.9

Yes, Safari offers extensions that let you block ads, find the best prices and discounts while you shop, save web pages for offline reading, and much more. And with Describe an Extension, you can create custom Safari extensions simply by describing what you want.7

Yes, Google Docs, Sheets, Slides, and other Google Workspace apps work great in Safari. You can create, edit, and collaborate in real time — no different browser required.

Reading List lets you save articles and web pages to view later, even without an internet connection. Easily add articles to your Reading List from the Share menu.

Yes, Safari supports Apple Pay for fast, secure checkout. Merchants never see your credit card number, reducing your exposure to fraud.

Visit Apple Support at support.apple.com or contact us through the Apple Support app.