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Starbucks wants to use AI to show you a ‘personalized digital menu’ at the drive-thru

Starbucks could eventually show you a personalized digital menu when you pull up to the drive-thru. During an earnings call on Thursday, Starbucks CEO Brian Niccol said the company is going to explore "experiences that …

The Verge AIEmma Roth2026/10/30 · 今天2 分钟阅读

以下正文同步自 The Verge AI,版权归原站所有,已转换为易读排版。

Starbucks could eventually show you a personalized digital menu when you pull up to the drive-thru. During an earnings call on Thursday, Starbucks CEO Brian Niccol said the company is going to explore "experiences that recognize participating customers as they arrive, present personalized digital menus, and make payment more effortless," as spotted earlier by More Perfect Union. It sounds similar to the technology that Taco Bell is experimenting with, which could change the layout, content, and visuals on a digital menu board "on a car-by-car basis." McDonald's also recently showed off an AI-powered feature it's piloting at a handful of dri … Read the full story at The Verge.

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