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#科技与社会#The Big Story

Wikipedians Believed AI Would Come and Go. They Were Wrong

In a world of AI Overviews, Wikipedia usage declines. But the real loss may be far more existential than website traffic.

WiredRichard Cooke2026/10/13 · 13 天前30 分钟阅读

以下正文同步自 Wired,版权归原站所有,已转换为易读排版。

Already in 2018 Google was training AI to write “Wikipedia-like articles,” and by October 2024, a Princeton University study found that about 5 percent of nearly 3,000 newly created articles on English Wikipedia in a single month (August 2024) contained a substantial amount of AI-generated content. There were signs. ChatGPT was fond of em dashes—parenthetical statements that look like this one—and curly quotation marks. Sometimes, residues from the prompts used to compose articles were left behind (“Here is your Wikipedia article,” they might say.) At first, Wikipedians tried to shape and control AI, to make its output “acceptable and constructive,” or to fix or remove if it proved otherwise. Generic fluff like “praising a village for its fertile farmlands, livestock, and scenic countryside” and fake sources were weeded out. By March 2026, AI content was found to violate its core principles so often that writing with large language models was banned outright, and their role restricted to translation and minor proofreading. A much-read essay titled “Death of Wikipedia” explained this defensive posture. It predicted a ripple effect: As contributors reduced their contributions in response to AI pervading the platform, there might be a temptation to replace their work with still more AI, creating a downward spiral. One viral X post lamented that artificial intelligence seemed to be changing things in the wrong direction: “I want AI to do my laundry and dishes so that I can do art and writing, not for AI to do my art and writing so that I can do my laundry and dishes.” The “Death of Wikipedia” warned against something similar: Rather than AI performing Wikipedia’s “housekeeping” roles, it might compose its articles instead, leaving humans relegated to formatting and cleanup. The result would trap editors in an endless curatorial project derived not from human priorities but from the frostbitten harvests of machines. “The potential ‘whittling down’ each year of our pool of talented writers is the greatest threat to Wikipedia,” another Wikipedian wrote, “as we must increase the number of editors, especially expert editors, to be able to fix the sprawling hellscape of weak, inaccurate and incomplete articles that drag down the project.” A Wikipedia written and read by machines threatened to create a new, deracinated Wikipedia, stripped not only of its context, but of its animating passion. It would be artless, and soulless. When the Wikimedia Foundation says that the care and commitment of Wikipedians to “reliable encyclopedic knowledge is something AI cannot replace,” that is not the same as saying that it will not be replaced. Once Google introduced AI Overviews in search, they quickly became as central to the experience as Wikipedia was until recently. (This also means Wikipedia still does play a crucial role as a source, only at one step removed.) Anyone who uses AI agents knows that they give plausible, almost intuitive answers, which can pass a superficial review of their sourcing. They are also often wrong. If Wikipedia itself becomes corrupted by artificial intelligence, by what means will we prove when they are wrong? There is also no reason to believe an AI encyclopedia, or any other encyclopedia, should be unifying. Whatever its shortcomings and eccentricities, Wikipedia is the closest thing to an “encyclopedia of everything” we have ever had. Once smartphones became widespread after the iPhone’s launch in 2007, the old speculations, however far-reaching, were realized: Wikipedia was costless, portable, immediate, and electric. Enormous and omnipresent, it really became an approximation of the “sum of all human knowledge.” But so what? What did access to this oracle mean for human flourishing? What good has Wikipedia done? A documentary maker, wanting to bring Wikipedia’s story to the screen, asked me a sharpened version of this question. Yes, Wikipedia was the little encyclopedia that could. It had overcome humble origins to become massive. But the dictates of streaming television needed something more. Were there, she asked, any real-life episodes where Wikipedia had “saved the village”? Has Wikipedia saved lives? The answer is “probably,” though not in dramatic or famous ways. Quick-fire encyclopedic knowledge has helped with accidental poisoning, and there are signs that Wikipedia is accessed with special frequency during natural disasters. But these anecdotes are difficult to corroborate, and often, when Wikipedia’s role is scrutinized, it turns out to be incidental. If someone calls for help in an emergency, it is not the phone which is the hero. Does Wikipedia perform a public good? This seems self-evident but is much harder to measure and, in a way, is out of the project’s hands. In 2013, when an online poster posed the question “If someone from the 1950s suddenly appeared today, what would be the most difficult thing to explain to them about life today?” the top answer went viral as a mordant sign of the times: “I possess a device, in my pocket, that is capable of accessing the entirety of information known to man. I use it to look at pictures of cats and get in arguments with strangers.” Elsewhere, the “arguments with strangers” line was expressed in less lighthearted ways. “The greatest threat to democracy may no longer derive from human agency but from new forms of technology, which have the capacity to undermine democracy without anyone having intended it,” the academic David Runciman wrote two years later. “The forces from which democracy needs rescuing are no longer pressing on it from the outside. They come from within.” Less obvious to us now is that World Brain was also an antidote. The most significant new European encyclopedias that preceded it, the Great Soviet Encyclopedia and the Enciclopedia Italiana, were direct expressions of nationalist and totalitarian intent, so much so that the entry on “Fascism” in the Enciclopedia Italiana was credited to Benito Mussolini himself. Wells understood that “internationalism” needed its own encyclopedia as a counterweight, but that did not make it a simple force for freedom. He assumed that the World Brain would assist a world government in projecting its power, and though democratically available, his Permanent World Encyclopaedia would make such a world government omnipotent. A world government that was all-seeing as well as all-knowing would inevitably be repressive; a sinister side to Wells’ ideas seemed to have partly inspired George Orwell’s Nineteen Eighty-Four. Orwell also critiqued Wells more explicitly in his 1941 essay “Wells, Hitler, and the World State.” One of its more perceptive observations is that Wells was not, in fact, a futurist. He was a nostalgic, Orwell thought, a “nineteenth-century liberal” who had spent 40 years repeating the same idea: that history was a battle between “the man of science who is working towards a planned World State” and “the reactionary who is trying to restore a disorderly past.” With Orwell’s help, we can see that Wells’ World Brain was an old idea, not a new one. Versions of it had preexisted Wells by centuries, and this particular encyclopedic worldview sprang from his Edwardian conception of Progress with a capital P. The encyclopedia handed down to us from the Enlightenment is much more than a collation of facts in a book or on a website. It is a whole mode of seeing and doing, a lens through which a clear, scientific vision of all things can come into view, unobstructed by superstition. Witness the world in this way, and the world changes. So far-reaching is this idea that the philosopher Alasdair MacIntyre classed “encyclopaedia” as one of the three major approaches of Western ethics, what he called “rival versions of moral enquiry.” The others were “tradition,” starting with Thomas Aquinas and Aristotle, and “genealogy,” which began with Nietzsche. Tradition was a marriage of faith and reason. Genealogy emphasized hidden power relations. Encyclopaedia relied on reason alone, trying to build an objective picture of the world that could determine how to act, thanks to a consensus version of the truth. The purest expression of this was to be found in the 19th century, in the ninth edition of Encyclopaedia Britannica, which promised “the available facts of human history, collected over the widest areas … carefully coordinated and grouped together, in the hope of ultimately evolving the laws of progress, moral and material, which underlie them.” When Three Rival Versions of Moral Enquiry was published in 1990, MacIntyre’s notion was already criticized for being out of date. One reviewer complained that it saddled “the encyclopaedists with their 19th-century dogmatic statements in Britannica and plays down the fact that few if any of their heirs hold such views today.” Yet there were some places that rational-liberal outlook did survive in an unapologetic form. It remained at the very forefront of Encyclopaedia Britannica—the 1987 edition opened with the motto of its associate, the University of Chicago: “Let knowledge grow from more to more and thus be human life enriched.” Most pertinently, it undergirded the beliefs of Wikipedia’s cofounders. Not only did Wikipedia’s text-heavy format reflect a centuries-old Enlightenment tradition, it was also created by two men who still believed, earnestly, that discovering the facts and learning lessons from them was not only the purpose of an encyclopedia, but the central task of a life well lived. As Wikipedia affirmed its status as a knowledge institution, it also lost its immunity from the crises afflicting knowledge institutions everywhere. The only surprise was that it had been exempt for so long. At the end of her tenure as head of the Wikimedia Foundation, Sue Gardner had likened the experience to living on a peaceful tropical island as “cruise missiles flew overhead.” Culture war had broken out all around, and now Wikipedia was an island no more. In the 2010s, “disinformation,” “misinformation,” and “fake news” were all selected as words of the year in short order, and the saturation of information was just as blameworthy as its corruption. Instead of adjudicating between facts like judges, audiences acted like lawyers assembling a brief and took only what they wanted. The results of “doing your own research,” an off-kilter version of the Enlightenment demand “dare to know,” were algorithmically personalized pseudo-informational systems. Mired in this uncertain environment, Wikipedia approached its 25th anniversary facing unprecedented political, cultural, and technological threats. All of this added an elegiac note to its birthday celebrations in January 2026. The Pew Research company marked the occasion by quantifying the encyclopedia’s staggering reach—in the decade between 2015 and 2025, Wikipedia had been viewed 1.9 trillion times, an average of 508 million views per day. These immense numbers nevertheless contained an unmistakable arc of decline. In the days prior to the anniversary, a long-time Wikipedian, Christophe Henner, published a long and detailed “wake-up call” for the Wikipedia movement. Since 2022, the encyclopedia had lost almost a quarter of its readership, more than 1.1 billion visits per month, a missing audience who, presumably, were seeking out AI summaries instead. Even when answers offered by AI agents contain links, readers tend not to follow them: One figure showed that the click-through rate from AI chatbots was only 0.33 percent; for the Google search engine, it had been closer to 9 percent. For a model whose lifeblood was readers becoming editors, it was a disaster. Artificial intelligence was an existential risk to Wikipedia, Henner warned, and the encyclopedia risked being remembered as a “historical artifact that AI once trained on … a footnote in the training data of models that have moved on without us.” An editing crisis meant that fewer and fewer editors were performing more

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