Zombie stats: Where the numbers AI quotes come from
We asked ChatGPT, Perplexity, Gemini, Claude and Google’s AI Overviews 200 questions that call for a number, the kind people ask every day.1Note 1A statistic is a share, rate, average, count or cost that an assistant st…
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We asked ChatGPT, Perplexity, Gemini, Claude and Google’s AI Overviews 200 questions that call for a number, the kind people ask every day.1Note 1A statistic is a share, rate, average, count or cost that an assistant states as fact. We left out advice (“save 20% of your income”) and prices. Then we clicked the citations, and kept clicking. Here is one trail, from the answer to the end.
What percentage of salespeople give up after one follow-up?
44% of salespeople give up after just one follow-up attempt.1
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